Serapid hires marketing manager

Serapid Group, Sterling Heights, Mich., has appointed Bonnie Taube to the position of marketing manager for North America and Europe. She is responsible for coordinating global marketing, developing the corporate brand identity, and generating new project opportunities.

Taube has more than 15 years of advertising and marketing experience. Before joining the company, she worked in publishing as the founder and president of a commercial real estate magazine. After selling her publication, she worked as an advertising executive for The Oakland Press. The holds an English degree from Syracuse University and was a captain in the U.S. Army, stationed in Germany.

Serapid provides lifts and push/pull systems that use Rigid Chain technology.